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Technology

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Content and subjects related to doing business electronically including internet training, camera–ready artwork, sales automation, multi-media and catalog creation. This topic area will also include recordings from Tech Summit.

75 Results

  • Cyber Security Best Practices

    Contains 3 Component(s), Includes Credits Recorded On: 05/06/2020

    Phishing, Ransomware, Breaches, Exploits, Viruses, and Malware. These are all terms that you've probably heard when someone is talking about IT, Network, and Cyber Security. With the rapid increase in technology and data storage, so too comes the rise in data breaches. The Promotional Products and many other industries continue to be targeted by cyber criminals who are finding ways to gain access to business systems and drop malicious content or attempt to extort business of all sizes for money through ransomware. This webinar presented by David Jackson (GSEC), Director of Information Technology for Sweda Company (Supplier) and Mike Pfeiffer, VP of Technology for American Solutions for Business (Distributor) will cover Cyber Security best practices and help provide some high-level insight into online threats to businesses so that they can better understand and manage the risk. It will also review several measures that will help companies prepare for and respond to data security incidents to protect their businesses from financial and reputation harm.

    Phishing, Ransomware, Breaches, Exploits, Viruses, and Malware.  These are all terms that you've probably heard when someone is talking about IT, Network, and Cyber Security.  With the rapid increase in technology and data storage, so too comes the rise in data breaches. The Promotional Products and many other industries continue to be targeted by cyber criminals who are finding ways to gain access to business systems and drop malicious content or attempt to extort business of all sizes for money through ransomware.
     
    This webinar presented by David Jackson (GSEC), Director of Information Technology for Sweda Company (Supplier) and Mike Pfeiffer, VP of Technology for American Solutions for Business (Distributor) will cover Cyber Security best practices and help provide some high-level insight into online threats to businesses so that they can better understand and manage the risk. It will also review several measures that will help companies prepare for and respond to data security incidents to protect their businesses from financial and reputation harm.

    David Jackson

    Director of IT, Sweda Company

    David Jackson serves as the Director of Information Technology for Sweda, an ASI Top 20 Supplier. Prior to joining the Sweda team in 2015, David worked in Executive Management and Technical Services for a number of top-tier firms in the Los Angeles area including: Rutan & Tucker, Stradling, Yocca, Carson, & Rauth, Orange Police Department, EB Bradley Company, and Exemplis Office Seating.

    With a passion for cyber security and education, David previously taught Network Security, Cisco, Novell, and Microsoft Certified courses for over 11 years at Coastline and Orange Coast Colleges. Outside of the office David’s creative endeavors include filmmaking, photography, and woodworking. You can find David on Instagram, Facebook, and YouTube as @booyajoe.

    Mike Pfeiffer

    VP of Technology, American Solutions For Business

    Mike Pfeiffer is a technology executive who specializes in developing technical leaders and helping non-technical people understand complex technical concepts. He has over 30 years of experience, having served at a data and marketing solutions vendor, a consumer packaged goods company, a trade and expense management solutions provider, and Mayor.

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    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • PPB Presents: Why Video, Why Now? The Basics You Need To Get Started Podcast

    Contains 3 Component(s), Includes Credits

    With nearly all non-essential workers under shelter-in-place mandates to prevent the spread of coronavirus, businesses are looking for ways to remain visible to their clients. Video remains one of the most engaging media for marketing because it creates deep connections and illicit strong emotional responses that make people want to share, like or comment. Video is memorable. It grabs people's attention, keeps your brand top of mind and increases your visibility. In this podcast, you’ll learn how to create great videos to market your company, products or services—even if you’ve never done it before.

    In this brand-new episode, PPB Presents: Why Video, Why Now? The Basics You Need To Get Started with our experts, Brady Peterson, owner of Scout Creative Media, a PPAI member company, and Josh Eaton, owner of Media Grabbers. With nearly all non-essential workers under shelter-in-place mandates to prevent the spread of coronavirus, businesses are looking for ways to remain visible to their clients. Video remains one of the most engaging media for marketing because it creates deep connections and illicit strong emotional responses that make people want to share, like or comment. Video is memorable. It grabs people's attention, keeps your brand top of mind and increases your visibility. In this podcast, you’ll learn how to create great videos to market your company, products or services—even if you’ve never done it before. 

     

    Brady Peterson

    Writer, Producer and Director

    Brady Peterson is a writer, producer and director with more than 4,000 credits to his name. Prior to founding Scout Creative Media in 2007, he was the creative director for one of the largest advertising agencies in the Western U.S. Josh Eaton founded Media Grabbers Inc, a leading production studio, in 2003. Media Grabber's eye-catching content can be seen on screens large and small, ranging from billboards in Times Square to a social media feeds.

    CAS-Apprvd.jpg

    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Keeping Your Business 'Socially Connected' During Physical Distancing On LinkedIn

    Contains 3 Component(s), Includes Credits Recorded On: 04/08/2020

    In this webinar, Bill McCormick of Social Sales Link will talk about how we can stay socially connected (while practicing physical distancing!) with the power of LinkedIn! We'll take a look how to 'socially surround' our clients and prospects, how to engage with your existing relationships. The live session will be limited to a max of 100 participants, however the on-demand version will be available within 24 hours of the live session.

    We've all heard the new term "Social Distancing" and have felt the impact on our businesses.  With more of us (as well as our clients) working from home, it's become even harder to remain connected to our clients. In this webinar, Bill McCormick of Social Sales Link will talk about how we can stay socially connected (while practicing physical distancing!) with the power of LinkedIn! We'll take a look how to 'socially surround' our clients and prospects, how to engage with your existing relationships: clients, referral partners, prospects and COI's (centers of influence), and finally why a value-centric profile is so important in the current situation we find ourselves in.

    Bill McCormick

    Co-Owner

    Bill McCormick is co-owner of Team Creative Connections, and started in promotional products sales when he and his wife founded their company in 2013. McCormick quickly found the value of LinkedIn, first as a lead generator, and then to increase sales. Since then, they have attributed over $350,000 in sales to utilizing LinkedIn as part of their sales cycle. McCormick is passionate about the power of LinkedIn, and how, when coupled with the power of promotional products, can help distributors find leads and generate sales. McCormick recently joined the team of Social Sales Link, helping both individuals and sales teams leverage the power of social selling to attract, teach and engage targeted buyers.

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    1 Credit


    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Clone Yourself With Virtual Assistants

    Contains 3 Component(s), Includes Credits Recorded On: 04/02/2020

    If you've ever felt like there just aren't enough hours in the day or that you need to clone yourself, then this is the session for you. Sam Kabert will teach you how to hire your first VA (virtual assistant) all the way up to managing a team of VAs. During this session, you will learn about tasks that are wasting your time, address common concerns about VA, and create an action plan for you to implement when you are back at the office.

    If you've ever felt like there just aren't enough hours in the day or that you need to clone yourself, then this is the session for you. Sam Kabert will teach you how to hire your first VA (virtual assistant) all the way up to managing a team of VAs. During this session, you will learn about tasks that are wasting your time, address common concerns about VA, and create an action plan for you to implement when you are back at the office.

    Sam Kabert

    Creative Director, SwagWorx

    Sam Kabert, also known as “SwagSam,” is the creative director of SwagWorx, a brand relationship agency and the founder of the WhatUp! Silicon Valley podcast network. A risk-taker who embraces permanent beta, Kabert is leading the transformation of his family-run office supplies business into a promotional products’ powerhouse. His podcast network hosts several podcasts, including The Sam and Serg Show, Mojo Mondays, Sweet Home Silicon Valley, That Valley Vibe and, most recently, Dating Silicon Valley. He has also published two books in the “Success with Swag(ger)” series, Working with Virtual Assistants to Grow Your Business and The Written Goal, and co-operates a YouTube series, EatUp Silicon Valley, where he explores the local food scene.

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    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Technology And The Future Of Our Industry

    Contains 4 Component(s), Includes Credits Recorded On: 02/13/2019

    Virtual Reality. Augmented Reality. Unregulated Cryptocurrencies. Technology is evolving rapidly and there is no shortage of hype about the “Next Great Thing.” Join David Shultz as he shares the technology trends he believes will have the greatest impact on our industry in the near future.

    Virtual Reality. Augmented Reality. Unregulated Cryptocurrencies. Technology is evolving rapidly and there is no shortage of hype about the “Next Great Thing.”  Join David Shultz as he shares the technology trends he believes will have the greatest impact on our industry in the near future.

    David Shultz

    Vice President of Supplier Partnerships

    David Shultz is the vice president of supplier partnerships for commonsku. David has more than 17 years of experience in the promotional products industry and is the former vice president of operations at Distributor Central. A recent PPAI Fellow inductee and recipient of PPAI's Industry Collaborator award, he is the incoming president of the Promotional Products Association Midwest (PPAM) and serves as a member of the Regional Association Council (RAC). In his new role, David will work with suppliers to help them connect with distributors more effectively, as well as help them integrate with Promo Standards to achieve better operational efficiency.

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    1.0 CREDIT

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo 2020: Avoiding Scams In 2020

    Contains 3 Component(s), Includes Credits Recorded On: 01/12/2020

    The promotional products industry is under attack by a variety of scams headed by people intent on taking your money. Chris Morrissey will discuss the ongoing and growing threat that distributors and suppliers face, and provide you with the knowledge you need to identify and avoid current threats that could hurt you, your employees and even your customers. You will learn about red flags to watch out for and how to identify potential scams; how scammers are impersonating suppliers and distributors, and what that means for them; and how to be proactive with customers to help avoid possible scam issues that may arise.

    The promotional products industry is under attack by a variety of scams headed by people intent on taking your money. Chris Morrissey will discuss the ongoing and growing threat that distributors and suppliers face, and provide you with the knowledge you need to identify and avoid current threats that could hurt you, your employees and even your customers. You will learn about red flags to watch out for and how to identify potential scams; how scammers are impersonating suppliers and distributors, and what that means for them; and how to be proactive with customers to help avoid possible scam issues that may arise.

    Chris Morrissey

    Owner, Proforma Big Dog Branding

    Chris Morrissey is the third-generation owner of family distributorship Morrissey & Associates, now Proforma Big Dog Branding, which was founded as Hastings Advertising in 1955 by PPAI Hall of Famer Ann Morrissey, Chris’s grandmother. Proforma Big Dog Branding is a full-service marketing agency offering promotional products, print, apparel, trade show boots and materials, ecommerce solutions and graphic design, and a 10-time PPAI Pyramid Award winner. Prior to joining the business in 1998, Morrissey spent eight years in corporate theft and fraud investigations where he built and prosecuted more than 2,000 cases. He is passionate about the promotional products industry and wants to do his part to help protect it.

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    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo East 2019: Secrets To A Successful Website

    Contains 3 Component(s), Includes Credits

    In this session, Andy Evans will explain the new content library in SAGE Website Professional Plus, which is filled with original content for you to keep your website fresh. From industry-relevant blogs to videos, we’ll teach you how to utilize that content to convert leads into customers. You’ll also learn about another turn-key solution, SAGE Company Stores, where you can provide your clients with custom online stores, so they can sell more of their branded merchandise on the web.

    In this session, Andy Evans will explain the new content library in SAGE Website Professional Plus, which is filled with original content for you to keep your website fresh. From industry-relevant blogs to videos, we’ll teach you how to utilize that content to convert leads into customers. You’ll also learn about another turn-key solution, SAGE Company Stores, where you can provide your clients with custom online stores, so they can sell more of their branded merchandise on the web.

    CAS-Apprvd.jpg

    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo East 2019: What’s New And Coming Soon At SAGE

    Contains 3 Component(s), Includes Credits Recorded On: 06/03/2019

    Class is in session for distributors who are curious as to what we’ve been up to in the SAGE labs. Andy Evans will show you the latest developments and give you a look into what’s new and what’s coming soon at SAGE.

    Class is in session for distributors who are curious as to what we’ve been up to in the SAGE labs. Andy Evans will show you the latest developments and give you a look into what’s new and what’s coming soon at SAGE.

    CAS-Apprvd.jpg

    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo East 2019: SEO Separating Fact From Fiction

    Contains 3 Component(s), Includes Credits

    Selling promotional products online is not for the faint of heart. Maintaining a website, keeping content fresh, getting your site to appear in applicable search results; there is an art and a science (and some luck) to optimizing your online presence. In the old days it was easy enough to slap a few keywords and meta tags onto your site and you'd magically appear in the search results. These days, with thousands of sites selling essentially the same products, it takes a lot more work to be successful in an ecommerce-driven world. If you've historically used your website as a portfolio or a simple product research solution and are interested in pushing more customers to place their own orders electronically, there are a few key facts to consider. In this session David Shultz will discuss the basics of optimizing your website, including “good” content and proper URL/page structure, how to narrow the focus of your site so you aren't displaying the same products as your competitors, how to choose categories or niche industries that will allow you to more easily compete, and how to leverage social media, video and blogs to optimize your website's rank. Shultz will also take a look at the tools available to help you analyze your efforts and retool your strategy where necessary.

    Selling promotional products online is not for the faint of heart. Maintaining a website, keeping content fresh, getting your site to appear in applicable search results; there is an art and a science (and some luck) to optimizing your online presence. In the old days it was easy enough to slap a few keywords and meta tags onto your site and you'd magically appear in the search results. These days, with thousands of sites selling essentially the same products, it takes a lot more work to be successful in an ecommerce-driven world. If you've historically used your website as a portfolio or a simple product research solution and are interested in pushing more customers to place their own orders electronically, there are a few key facts to consider. In this session David Shultz will discuss the basics of optimizing your website, including  “good” content and proper URL/page structure, how to narrow the focus of your site so you aren't displaying the same products as your competitors, how to choose categories or niche industries that will allow you to more easily compete, and how to leverage social media, video and blogs to optimize your website's rank. Shultz will also take a look at the tools available to help you analyze your efforts and retool your strategy where necessary.

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    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo East 2019: LinkedIn: Connecting Across Demographics

    Contains 3 Component(s), Includes Credits

    Did you know that LinkedIn use is pretty evenly distributed across ages?  In this session, Bill McCormick will discuss the who and how of connecting as well as how to make sure you're connecting across the generations.

    Did you know that LinkedIn use is pretty evenly distributed across ages?  In this session, Bill McCormick will discuss the who and how of connecting as well as how to make sure you're connecting across the generations.

    Bill McCormick

    Co-Owner

    Bill McCormick is co-owner of Team Creative Connections, and started in promotional products sales when he and his wife founded their company in 2013. McCormick quickly found the value of LinkedIn, first as a lead generator, and then to increase sales. Since then, they have attributed over $350,000 in sales to utilizing LinkedIn as part of their sales cycle. McCormick is passionate about the power of LinkedIn, and how, when coupled with the power of promotional products, can help distributors find leads and generate sales. McCormick recently joined the team of Social Sales Link, helping both individuals and sales teams leverage the power of social selling to attract, teach and engage targeted buyers.

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    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Outsource Like A Supplier All-Star

    Contains 4 Component(s), Includes Credits Recorded On: 04/24/2019

    A webinar for Suppliers only, this presentation by Scott Nussinow, MAS will remove much of the mystery about outsourcing, and provide a better understanding of what it is and how it could help your company. Once considered only for large Suppliers, outsourcing back-office functions is now preferred for even Small-to-Medium sized companies. Learn how outsourcing allows you to focus on proactive, sales-centric efforts, while a professional team manages many of the routine back-office functions, including: artwork validation & manipulation (vectorizing, digitizing, redrawing, etc.), proofing & approval process (prepare & send proofs, manage approvals, etc.) order entry (in real-time, directly into your system), printer file preparation (specific to your print processes), mailbox and communications management, with virtually seamless process integration. With real-world anecdotes and practical insights, the presentation illustrates how the process would work for virtually any Supplier company.

    A webinar for Suppliers only, this presentation by Scott Nussinow, MAS will remove much of the mystery about outsourcing, and provide a better understanding of what it is and how it could help your company. Once considered only for large Suppliers, outsourcing back-office functions is now preferred for even Small-to-Medium sized companies. Learn how outsourcing allows you to focus on proactive, sales-centric efforts, while a professional team manages many of the routine back-office functions, including: artwork validation & manipulation (vectorizing, digitizing, redrawing, etc.), proofing & approval process (prepare & send proofs, manage approvals, etc.) order entry (in real-time, directly into your system), printer file preparation (specific to your print processes), mailbox and communications management, with virtually seamless process integration.  With real-world anecdotes and practical insights, the presentation illustrates how the process would work for virtually any Supplier company. 

     Key Takeaway 1: Provide attendees with a self-examination checklist of qualifying indicators (whether outsourcing is a viable consideration in any given area) 
     Key Takeaway 2: Provide a better understanding of the rolls and responsibilities in an outsourcing relationship 
     Key Takeaway 3: Provide a checklist of best practices and considerations for partner selection

    Scott Nussinow, MAS

    Executive Vice President

    Scott A. Nussinow, MAS, is the executive vice president for industry services provider ArtworkServices USA. His experience includes serving in multiple senior-level positions for industry suppliers since 1977. A PPAI® Fellow, he served on the PPAI board of directors as well as on many Association committees. He also served on the executive board of the SAAGNY Foundation, the PPEF board, the YESAA/YEPPA boards, the CAS/MAS board and others. Nussinow has been an industry speaker for PPAI, as well as for regionals, and co-facilitated a PPAI President's Forum. He was on the Technology Task Force that lead to the creation of ePSA and served as a vice president for industry tech start-up iservcorp. 

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    .5 Credits

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Certified Advertising Specialist (CAS) Package

    Contains 27 Product(s)

    Get all your sessions registered in one-stop shopping style and complete at your own pace!

    Get all your sessions registered in one-stop shopping style and complete at your own pace! 

    Please complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org

    Please note in order to start working on your CAS please make sure you have completed the TAS Certificate program first.

  • Best of Expo 2019: Networking And Prospecting On LinkedIn For Business

    Contains 4 Component(s), Includes Credits Recorded On: 02/15/2019

    With over 100 million business users in the U.S., LinkedIn is one of the best sources for leads. Of course, with over 100 million leads, finding the right people to meet with is like finding a needle in a haystack. In this session Bill McCormick will show attendees how to use the free search function on LinkedIn to find specific people; how to use the “Jobs” section to get into new companies; how to use the search function of Sales Navigator; and how to use LinkedIn in networking situations.

    With over 100 million business users in the U.S., LinkedIn is one of the best sources for leads. Of course, with over 100 million leads, finding the right people to meet with is like finding a needle in a haystack. In this session Bill McCormick will show attendees how to use the free search function on LinkedIn to find specific people; how to use the “Jobs” section to get into new companies; how to use the search function of Sales Navigator; and how to use LinkedIn in networking situations. 

    Bill McCormick

    Co-Owner

    Bill McCormick is co-owner of Team Creative Connections, and started in promotional products sales when he and his wife founded their company in 2013. McCormick quickly found the value of LinkedIn, first as a lead generator, and then to increase sales. Since then, they have attributed over $350,000 in sales to utilizing LinkedIn as part of their sales cycle. McCormick is passionate about the power of LinkedIn, and how, when coupled with the power of promotional products, can help distributors find leads and generate sales. McCormick recently joined the team of Social Sales Link, helping both individuals and sales teams leverage the power of social selling to attract, teach and engage targeted buyers.

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    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Managing Your Finances In The Cloud With QuickBooks Online

    Contains 4 Component(s), Includes Credits Recorded On: 01/30/2019

    This webinar by John Meaney will focus on the benefits of using QuickBooks Online to manage your business finances. Learn how Intuit is powering the prosperity of small businesses by creating a product that requires zero data entry. Find out how to reclaim up to 11 hours per month by maximizing the functionality of cloud-based accounting with QuickBooks Online.

    This webinar will focus on the benefits of using QuickBooks Online to manage your business finances. Learn how Intuit is powering the prosperity of small businesses by creating a product that requires zero data entry. Find out how to reclaim up to 11 hours per month by maximizing the functionality of cloud-based accounting with QuickBooks Online.

    John Meaney

    Key Accounts Manager

    John Meaney manages the Key Accounts Team at Intuit. He’s been with the company for 13 years holding a variety of roles with a focus on empowering Small Businesses for financial success. In 2015 Meaney obtained the Certified Franchise Executive designation from the IFA and has helped some of the nation’s largest franchise organizations convert and standardize on the QuickBooks Online cloud-based product line. Meaney is a graduate of Texas Christian University and currently lives in McKinney, Texas with his wife and two daughters. In his spare time, he likes to run—a lot.

    CAS-Apprvd.jpg

    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Small Business Best Practices Virtual Series

    Contains 5 Product(s) 1 new product(s) added recently

    This series will focus on small business best practices with actionable takeaway elements. Sessions will include the culture of rebuilding, hiring and on boarding new staff, and what steps to take to ensure your company is strong in any climate. During the live virtual sessions, participants are requested to turn on their webcams and their mics during the brainstorming activities and small group discussions throughout the session.

    This series will focus on small business best practices with actionable takeaway elements. Sessions will include the culture of rebuilding, hiring and on boarding new staff, and what steps to take to ensure your company is strong in any climate. During the live virtual sessions, participants are requested to turn on their webcams and their mics during the brainstorming activities and small group discussions throughout the session. 

  • Expo 2019: Marketing Your Business Online

    Contains 3 Component(s), Includes Credits Recorded On: 01/15/2019

    Everybody wants to drive business online, but few know how to do it, let alone correctly. In this hand-on class with Chris Jenkin, attendees will learn foundational things every business, no matter the size, must do to succeed online.

    Everybody wants to drive business online, but few know how to do it, let alone correctly. In this hand-on class with Chris Jenkin, attendees will learn foundational things every business, no matter the size, must do to succeed online.

    Chris Jenkin

    CEO

    Chris Jenkin is a visionary and innovator. In 2011, he founded and launched gotcha! Chris also developed a large sales channel of marketing distributors to bring digital solutions to businesses across the U.S. He began by introducing gotcha!Apps™, some of the first progressive web apps powered by a platform of his own design. Since the launch of gotcha!, Chris and his team have built hundreds of websites, over 150 mobile apps, built custom software solutions, ran social media campaigns, AdWords and Facebook campaigns, SMS messaging campaigns, and created two proprietary SEO products;  gotcha!LocalSEO™ and his latest product gotcha!Stream™, both designed to drive traffic to websites for conversions. Through his sales channel, Chris and his team have taken care of small and large businesses alike such as Orbitz, Apartment Guide, Catalent, Horiba, Bombgar, Purolator, Eyemart, Intuit, Allstate, and many many more. Today, Chris is a leading expert on SEO and knows what works and what doesn’t. He knows and understands how to navigate the digital landscape, business development, product innovation, sales, and strategy. Chris, his team, and suite of SEO products can deliver results other agencies only dream of.

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    .5 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo 2019: Tour Of The LinkedIn Mobile App

    Contains 3 Component(s), Includes Credits Recorded On: 01/14/2019

    Over 50 percent of LinkedIn users access the platform via the mobile app, and if you’ve used it, you know there are several differences between the mobile and desktop version, including features and functions. Join Bill McCormick as he addresses the major differences between the two platforms, how to use app-only features, and native video and video best practices.

    Over 50 percent of LinkedIn users access the platform via the mobile app, and if you’ve used it, you know there are several differences between the mobile and desktop version, including features and functions. Join Bill McCormick as he addresses the major differences between the two platforms, how to use app-only features, and native video and video best practices.

    Bill McCormick

    Co-Owner

    Bill McCormick is co-owner of Team Creative Connections, and started in promotional products sales when he and his wife founded their company in 2013. McCormick quickly found the value of LinkedIn, first as a lead generator, and then to increase sales. Since then, they have attributed over $350,000 in sales to utilizing LinkedIn as part of their sales cycle. McCormick is passionate about the power of LinkedIn, and how, when coupled with the power of promotional products, can help distributors find leads and generate sales. McCormick recently joined the team of Social Sales Link, helping both individuals and sales teams leverage the power of social selling to attract, teach and engage targeted buyers.

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    .5 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo 2019: Productivity For Profitability

    Contains 3 Component(s), Includes Credits Recorded On: 01/13/2019

    Being busy doesn’t always mean results will be produced. Join Lindsay Anvik in this session to learn the difference between organization and productivity by mastering skills and tasks to move through the day with efficiency. Attendees will learn use smartphone applications to do more of the work, freeing up time to spend thinking, creating and working with customers; how to find holes in the day and fill them with the things that make a difference to the bottom line; and understand how to run meetings quickly and efficiently.

    Being busy doesn’t always mean results will be produced. Join Lindsay Anvik in this session to learn the difference between organization and productivity by mastering skills and tasks to move through the day with efficiency. Attendees will learn use smartphone applications to do more of the work, freeing up time to spend thinking, creating and working with customers; how to find holes in the day and fill them with the things that make a difference to the bottom line; and understand how to run meetings quickly and efficiently.

    Lindsay Anvik

    Lindsay Anvik is a fourth-generation entrepreneur who has worked with high-profile celebrities and CEOs in music and film, and in the digital space. Her marketing and business development strategies that have led to coverage in The New York Times, InStyle magazine, the New York Post, Metro New York and many others.  She's been a featured contributor on MSNBC's Your Business.

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    1 Point

  • Become A Tradeshow Superhero With SAGE Mobile

    Contains 4 Component(s), Includes Credits Recorded On: 01/09/2019

    The key to the ultimate tradeshow experience is in your very own hands! Join Ryan Hanchey, CAS to discover how SAGE Mobile, the PPAI Expo’s official show planner, can help you get more out of the industry’s largest tradeshow.

    The key to the ultimate tradeshow experience is in your very own hands! Discover how SAGE Mobile, the PPAI Expo’s official show planner, can help you get more out of the industry’s largest tradeshow. See the newly added features, like the discussion group area where you can connect with other PPAI Expo attendees throughout the show. You’ll also see how to add a preference group of your favorite suppliers to your show walk list and easily search for products from exhibitors that are at the show.

    Ryan Hanchey

    Sr. Sales Manager - Distributor Sales

    Ryan Hanchey joined SAGE in 2010 after selling technology services for a firm in Dallas, Texas. Hanchey was named a 2016 Rising Star by Promotional Products Association International (PPAI). He has a bachelor’s degree in emergency management from the University of North Texas. When Hanchey is away from the office, you can find him spending time with his wife, Grace, and their son, Theo, or working on restoring his dad’s 1975 Ford Bronco.

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    0.5 Credits

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Product Responsibility Summit 2018: Blockchain, What Is It And What Does It Mean For Promo?

    Contains 3 Component(s), Includes Credits Recorded On: 09/16/2018

    This session will address the practical implications and applications for blockchain in the promotional products marketplace.

    This session will address the practical implications and applications for blockchain in the promotional products marketplace. 

    Brian Garback

    Brian represents IBM's portfolio of disruptive technologies including AI and Blockchain to major US Retail, Consumer Products, and Travel and Transportation companies. His roots are in computer science (UVA), strategy consulting (IBM), and small-business hustling (New Signature). He overheated his laptop mining bitcoin in 2013 and has been gaming-out enterprise uses for blockchain ever since. Brian grew up in Alexandria, VA and lives in the Burleith neighborhood of Washington, DC.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.