PPAI
MAS: European Union: An International Partnership Models The Possibility Of Sustainable Solutions: North American Leadership Conference (NALC) 2024
Recorded On: 05/07/2024
-
Register
- Non-members - $150
- PPAI Member - $150
In this dual interview, two of PPAI’s largest international members share the value found in partnership. As Steven Baumgärtner, CEO of leading German distributor Cybergroup International, saw increased need for supply chain certifications, he turned to Swiss business services firm Bluesign Technologies and its CEO Daniel Rufenacht to secure a solution for clients and government regulations. As North America’s sustainability needs follow the European trend, their cooperation suggests the efforts our industry will need to go to in order to meet demands, and the growing cohort of solutions providers we’ll call on for help.
Josh Ellis
Publisher and Editor-In-Chief
PPAI
Josh Ellis joined PPAI in 2021. As Publisher and Editor in Chief, Josh oversees PPAI Magazine, the newsletters PPAI Newslink and PromoPro Daily, as well as editorial content across the Association’s digital footprint.
Daniel Rufenacht
CEO of Bluesign
Daniel Rufenacht joined Bluesign in 2021as the CEO. Prior to Bluesign, Daniel’s career has centered around sustainability at different organizations in such roles as Executive Director, Vice President of Corporate Sustainability, and Group Vice President, Corporate Communications and Sustainability.
Steven Baumgaertner
CEO of Cyber-Wear
Since 1994, Steven Baumgaertner has been the CEO of Cyber-Wear, and in 2015 he became the CEO of Cybergroup International. Originally from Pretoria, South Africa, Steven grew up in Heidelberg, Germany.
1.5 Credits
Key:
Complete
Next
Failed
Available
Locked