MAS: Entrepreneurial Culture: Exploring Lessons From Demand-Generating, Local CEOs: North American Leadership Conference (NALC) 2024

Recorded On: 05/07/2024

Utah is regularly listed as the Best State to Start a Business or the #1 Place for Entrepreneurs by Business and Financial media. This has created a strong business climate and wealth of innovative, successful, and growing companies in the area. In this session, a panel of Salt Lake City CEOs will discuss their companies’ stories and the innovative environments they’ve been able to create.

Ellen Tucker

Vice President, Expositions and Revenue

PPAI

Ellen Tucker, CAE, MAS. Ellen is the vice president, expositions and revenue at PPAI, where she is responsible for driving the non-dues revenue for the association and leading the development, operations and execution of the PPAI Expo. 

Chris Anderson

CEO

HPG

Chris Anderson joined the promotional products industry in 2002 with supplier HandStands and became president of the company in 2009 and CEO in 2010. Under his leadership, HandStands expanded its distribution into 138 countries and closed multiple strategic acquisitions, including the sale of the business to HPG in 2018. Anderson became CEO of HPG in 2019.

George Cardon-Bystry

Co-Founder and CEO at Edison House

George Cardon-Bystry is the Co-Founder and CEO at Edison House, a members-only social club located in Salt Lake City. He and his brother co-founded Edison House in 2019.He earned his BA in Finance from the University of Notre Dame, and an MBA from the University of California, Los Angeles.

Melanie Robinson

CEO of WEBB Production

Melanie Robinson is the CEO of WEBB Production, an employee-owned company in Salt Lake City. She has experience as a board member, board advisor, and an adjunct college professor in Strategy & Marketing. Melanie is a first-generation college student and earned an MBA from Stanford University Graduate School of Business.

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Recorded 05/07/2024
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Certification Credit
1.00 MAS credit  |  No certificate available
1.00 MAS credit  |  No certificate available